London, United Kingdom (6th July, 2012) – Barber Design, a leading contemporary retail interior design agency, has developed the new Farah Vintage concession concept for House of Fraser.
Farah was originally a manufacturer of workwear and military uniforms based in the US, but in the 1920s it crossed over to the UK and was embraced by British youth culture of the 1970s and 1980s. The label has since retained its cult status, and 2007 saw a distinctive rebranding for Farah Vintage.
Barber Design has implemented the new concession concept design into several sites within the UK. 2011 saw the store concept arrive at two branches of House of Fraser, with Barber overseeing each aspect to ensure that the client’s requirements were met.
A leading member of the Farah team commented: “The new look and feel complements the product really well and gives a nod to the vintage aspect of the brand by using traditional materials and finishes, but updated in a contemporary, slick way. We are very pleased with the results.”
Doug Barber, Manager Director of Barber Design, commented: “We were incredibly excited to have been given the opportunity to design Farah’s concession concept – especially for a brand with such high status in the fashion world. Our team worked to ensure that Farah’s unique combination of vintage- and contemporarily-influenced clothing shaped the entire design process, and are delighted that the client is so pleased with the results. We hope to continue our partnership with Farah in the future.”
For more information on Barber Design’s retail design services, please visit http://www.barberdesign.co.uk or call +44 (0) 20 7731 2001.
About Barber Design:
Barber Design is a specialist team of contemporary retail interior designers in London, dedicated to creating creative, quirky and unique ideas for their clients’ projects. Barber Design aims to increase their clients’ profits through inspiring retail store design; strong brand identity and in-store graphics; and bold website designs, whilst maintaining green principles throughout.
Unit 2, Stephendale Yard
Stephendale Road, Fulham
Zip: SW6 2LR
Tel: +44 (0) 20 7731 2001
Fax: +44 (0) 20 7731 6222